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Archive for February, 2018

MediaStar and comScore: One-Stop Reporting

Posted on February 15th, 2018 by metro_admin

TitanTV, Inc. and comScore, Inc. have created an efficient way of reporting as-run information to comScore using the MediaStar Scheduling tool from TitanTV. This new reporting feature eliminates the need to generate, save and email spreadsheets to comScore every week. As of January 2018, comScore is no longer emailing spreadsheets to stations. Instead, all comScore […]

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Overcoming Program Listings Challenges

Posted on February 14th, 2018 by metro_admin

As your programming and channels proliferate, here’s how to maintain consistent, clear program listings and channel lineups across your footprint. Broadcasters are facing many different challenges this year around program scheduling and communicating what they are putting to air. Programming is their lifeblood, of course, and communicating “what’s on” in an accurate and timely manner […]

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